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Whether in times of prosperity or times of crisis, we are with you on the front lines, leading the way and making sure our community emerges stronger than ever. We create a sense of belonging and shared purpose, reinforcing the idea that we are all in this together.

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We are unwavering in our commitment to improving the health of both the business community and the community as a whole, and we see that the two are inextricably connected. We foster a vibrant, diverse community that thrives on unity and mutual respect.

Joining hands with the Chamber means being a part of a movement that is dedicated to building a prosperous future for all.

For all that the Chamber has accomplished in the past, our sole focus is on creating new opportunities for success today and a bright future tomorrow. We are constantly evolving, staying abreast of the latest trends and opportunities to serve our community better.
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Local leaders and influencers work together at missoulachamber.com

Chamber Connections Newsletter - June 14, 2023

Surrounding Communities

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  • About Us
    • Board of Directors
    • Chamber News
    • Contact Us
    • Our Team
  • Why Chamber?
    • Credibility
    • Commitment
    • Community
    • Collaboration
    • Culture
    • Counsel
    • Courage
    • Connection
  • Chamber Initiatives
    • Advocacy >
      • Local Community Actions >
        • Beartrack Bridge Reduction
      • State Legislative Actions
    • Business Recruitment
    • Workforce >
      • Childcare >
        • Chamber's Childcare Journey
      • Addiction
    • University of Montana
  • Events & Programs
    • Annual Events >
      • Agri-Business Banquet
      • Annual Banquet
      • Red Ripper Golf Tournament
      • State of Missoula
    • Networking Events >
      • Business After Hours
      • Missoula Young Professionals
      • Business Networking Groups
    • Leadership Missoula >
      • Why Apply for Leadership Missoula
      • Leadership 38 >
        • LM38 Class Roster
      • Leadership 39
    • Chamber Events Calendar
  • About Membership
    • Using Your Member Profile
    • Member Login
    • Committees
    • Business Directory
    • Member FAQ
    • 2023 Available Sponsorships
    • Join Now
  • Resources for Business
    • Resources >
      • Business Resource Links
      • Resources & Tools for Business Success
      • Resources for Entrepreneur
    • Meeting Room Rental
    • Workforce Training >
      • Accelerate Montana
    • Jobs Board >
      • Post an Opening
    • ABC Clinic
    • COVID-19 Resources & Information >
      • We Are Open
  • Relocate to Missoula
    • Living in Missoula
    • Missoula Community Calendar
    • Member Discounts & Coupons
  • The Bridge Blog

You’re Out More Than the Cost of Dues If You’re Not Using Your Chamber Membership

3/1/2023

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It’s obvious to mention that you’re losing money if you’re not using your chamber membership, but it’s more than just being out the membership dues. If you’re not using your membership to its fullest, you are losing potential customers, revenue, and you’re out significant cost savings. Here’s what you’re not taking advantage of:

Member to Member Discounts
These discounts are exclusively offered by members for members. The chamber works with businesses to bring savings to its members with exclusive deals. Depending on your spending, you could recoup a sizable portion of your dues with this program.
Even if you’re not interested in saving money, being a part of this program will also expose your business to members and discounts could bring you new customers that you wouldn’t otherwise have. This not only brings in new revenue on whatever they spend, but they also may tell friends and family and may return to your business in the future.

The Sticker on the Door
If you have a brick and mortar space and a chamber membership, you likely have some sort of physical designation of your membership. In today’s world where “know, like, and trust” is essential to getting more customers, that designation helps you establish trust before the potential customer has any interaction with your business. The same can be done through an icon on your website.
People often view chamber membership in the same light as a listing on the better business bureau. Their confusion can be a boon to our business. No one wants to do business with someone they don’t trust and that designation helps illustrate your dedication to the community, which makes you trustworthy.

Membership Directory
The chamber has a local membership directory. This resource is used by citizens, visitors, and those new to town. These lists are smaller than a phone book so you get more exposure. You can upgrade to be featured to get even more views. Your chamber can tell you what their readership or web hits are for their directory but it’s not uncommon for chamber web traffic to be quite large each month because the chambers is widely recognized as the local resource for business.
Being seen by people in a small segmented list, means more customers and you don’t want to miss out on being part of the community list.

Social Media Followers and Connections
The chamber provides its members with exposure on its social media channels. Often the following of these pages is quite large, even in small towns. Being a member means an expanded audience that you don’t have to pay for by buying followers. They’re also more likely to be engaged with you because they are people you know.

If you’re not a member, you’re missing out on this nearly free exposure. Exposure and engagement can bring new customers to your business.

Business Tools
Are you interested in the latest tools to grow your business? Look online. What will that kind of learning cost you? The chamber provides free resources and best practices to its members. It may also provide meeting room space for businesses that don't  have  dedicated conference room.

Businesses succeed when they grow “smart.” If you want to expand but aren’t quite in the place to move to a larger office, go to that social media conference, or purchase the office equipment, a chamber can fill those gaps for you and still allow you to grow. Or you could continue at the level you are and miss out on that additional revenue.

The chamber can provide you so much for a very small dues payment. But it’s not just the dues payment you’re out when you don’t use the membership to the fullest. It’s all the additional revenue you can generate through participation. Are you willing to throw that away?
 

Christina R. Green teaches small businesses, chambers, and associations how to connect through content. Her articles have appeared in the Midwest Society of Association Executives’ Magazine, NTEN.org, AssociationTech, and Socialfish. She is a regular blogger at Frankjkenny.com and the Event Manager Blog.
She’s a bookish writer on a quest to bring great storytelling to organizations everywhere.


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825 E Front St  |  Missoula, MT 59802
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